World of Tanks Holiday Ops 2023. Promo Artworks Series

Art Direction — World of Tanks Holiday Ops 2023 Art Series

I provided art direction for a series of marketing visuals

My role included:

Developing the overall visual concept and bold artistic direction for the entire series

Creating rough sketches and composition drafts in collaboration with artists

Delivering quality control and ongoing feedback during the production of each image

Conducting final review and approval of all artworks before release

Working with actors and the photographer on set.

Produced a set of artistic production documents, including:

A visual concept presentation featuring multiple creative directions and art style options for client selection

A Production Brief for live-action shoots

A Technical Specification for merchandise design

Individual Art Briefs for each visual selected by the client

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Many thanks to the artists from Playsense Agency for the excellent implementation of all the works

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Made for Wargaming in Playsense Agency. 2023